AI UX Pitfalls
Addressing Common Usability Issues with AI
As artificial intelligence becomes more integrated into everyday software applications, new challenges emerge in creating intuitive and effective user experiences. This article explores four key usability issues that arise when implementing AI features in existing products, along with recommendations for addressing these challenges.
Task Interruption
One of the most common pitfalls in AI integration is disrupting user flow with poorly timed prompts and suggestions. Companies like LinkedIn and Notion have experienced challenges with intrusive AI features that interrupt users' normal workflows.
LinkedIn shows the user a pop-up window to inform users about its AI features and push them to upgrade.
Adobe provides a positive example of how to handle AI integration, using an opt-in model that respects user workflows and maintains focus. Their approach demonstrates how AI features can enhance rather than disrupt the user experience.
Adobe's AI features are shown in context of the users current workflow.
Unexpected Outcomes and Dead Ends
A trend in AI feature implementation is the creation of misleading user interfaces that often lead to paywalls. Duolingo's "Explain My Answer" feature exemplifies this issue – what appears to be an educational tool actually functions as an upsell opportunity for an AI-specific subscription.
The presence of non-functional buttons in products like LinkedIn and Notion creates what we might call "inviting dead ends" - buttons that look like they'd work, but dead end with a call to purchase. When users encounter these features and choose not to purchase, these dead ends remain littered throughout the product for users to avoid. Maintaining these dead ends in the interface erodes user trust and satisfaction over time.
Breaking Existing Paradigms
Meta's replacement of Instagram's search feature with "Ask Meta AI" is a prime example of how AI integration can disrupt established user expectations. The traditional search flow has been transformed into a more complex, AI-first experience.
The new experience is entered via a search call to action, but feels very unfamiliar to a user expecting search.
Alternative approaches could include preserving the traditional search experience while offering AI as an additional option, enhancing existing search functionality with AI capabilities without drastically changing the interface, or adding subtle indicators of AI enhancement without disrupting the core user experience.
Decision Fatigue
The proliferation of AI features can lead to decision fatigue, where users face anxiety and second-guessing due to overwhelming options. For instance, when preparing to post content, users might encounter AI-powered editing suggestions that prompt questions about content adequacy and editing choices.
Effective AI integration should enhance user capabilities without creating additional cognitive burden. As noted by Ellen Chisa, the ideal AI implementation should feel natural: "It won't feel like our AI wrote something. It will feel like we wrote something, and that we're a much better writer than we were just a few years ago."
Many LinkedIn users draft their posts elsewhere - adding an option to redo work that has already been done adds unnecessary cognitive load.
Conclusion
As AI features become ubiquitous in software applications, designers and product teams must carefully consider how these implementations affect user experience. The key to successful AI integration lies in enhancing existing workflows without disrupting them, maintaining user trust, and avoiding unnecessary complexity.
A critical question emerges: When should users be informed that they're interacting with an AI model rather than traditional code? While many AI implementations can seamlessly enhance existing workflows, there are cases where users benefit from understanding the system's underlying structure. The key is identifying when this distinction matters to the user experience.
By addressing these common usability issues thoughtfully, teams can create AI-powered features that truly serve user needs while maintaining a seamless experience.